In this episode of Tricks of The Trade, Host Stephanie Chavez sits down with The Trade Group’s Videography and Motion Graphics Specialist, Chris Skupien. Chris has a news background, and has been instrumental editing Home & Garden TV, as well as video for his current position.
Stephanie puts on her Marketing Director hat and asks Chris to explain why video content is necessary in trade show booths today. He cites the need to grab attention quickly, and the additional considerations that keep attendees further involved and engaged. Here is the FREE DOWNLOAD offered in the podcast.
There are differences between the roles video and motion graphics play in booth performance, but they all come together to tell a story. Chris shares vital details about everything from camera angles to ways to use video before and after your event. Using a story board will help you put a plan together for motion graphics that complete a total brand message.
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