Bill Brock talks with Host John Chester about how important music and audio is in video production. As owner of White Rock Films LLC, CPO of OffBeat Business Media, LLC, and seasoned video producer, he’s heard people talk audio his whole career.
“People can tolerate when the video is scratchy, but if the audio quality is bad they will turn it off almost immediately.”
John and Bill are both self-proclaimed audiophiles. They talk about their own experiences with hearing different kinds of music in their minds, while looking at still images or when dealing with different situations in life.
Bill says that “ Music is absolutely, fundamentally, integrally, a highly important part of every video.” He goes on to explain how he chooses music for OBBM and other projects he puts together to comply with copyright law. This keeps him from having issues with any of the online platforms his videos get shared on.
Bill shares a few things to think about when adding audio to the video you are producing:
- What is the depth of the emotion of the event in the video?
- What is the theme or overall vibe of the event in the video?
- How will the music you add create customer engagement?
- Enjoy what you are doing.
Remember that music is in everything when it comes to what you see.
To be a guest or sponsor Power of a Positive Playlist, contact John Chester at 214-606-8625.
- 15, 30, 45, 60 second radio and podcast ads
- Banner ads
- Mentions, sponsor a segment
Bundle rates are available for qualified brands. Power of a Positive Playlist airs each Monday and Wednesday at 12 PM CST, and 5 PM CST Thursdays on OBBM Radio Dallas, and available on demand in the OBBM Network Podcast in all podcast directories, including iHeart, Stichter, Apple, and more – or just download the OffBeat Business app.
For OBBM Network program information, call 214-714-0495.