Meet the dynamic Fran Mathers, owner of Via Real in Las Colinas, featuring an upscale Santa Fe and Southwest style menu. Fran has worked hard to create an atmosphere and culture that impresses and continues to attract customers looking for a great experience. What has she learned on the way? THIS is branding GOLD.
Host Paul Hittner guides Fran through the details of hospitality, and reveals the heart of the story behind this establishment. Now 34 years later, she’s absolutely gleeful describing her journey at Via Real. What are people looking for? Fran discloses her approach to finding out and delivering on their desires.
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